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Introduction to Reporting and Analytics

Reporting and analytics play pivotal roles in modern business strategies, providing valuable insights that drive informed decision-making and optimize performance across various functions.

Reporting​

Reporting involves the systematic gathering and presentation of data to provide information about past performance and current status. Reports typically present data in a structured format, such as tables, charts, or graphs, making it easier to interpret and analyze.

  1. Performance Tracking: Organizations use reports to monitor key performance indicators (KPIs) and track progress towards goals and objectives.

  2. Compliance and Governance: Reporting ensures adherence to regulatory requirements and industry standards by providing transparent and auditable records of business activities.

  3. Decision Support: Reports provide stakeholders with the information they need to make data-driven decisions.

The reporting section in Tally includes:

  1. Giving Income Overview Report
  2. Regular Giving Overview Report
  3. Sponsorship Overview

Analytics​

Analytics involves the interpretation, and communication of meaningful patterns and trends within data to uncover insights and support decision-making. Unlike reporting, which focuses on summarizing past data, analytics emphasizes predictive analysis to anticipate future outcomes.

  1. Descriptive Analytics: Descriptive analytics focuses on summarizing historical data to understand how a trend goes in the past.

  2. Diagnostic Analytics: Diagnostic analytics delves deeper into data to identify the root causes of past outcomes or trends.

The analytics section in Tally includes a "Donation Income Overview Analysis" report that gives information about the donation income raised from donations.