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Overview

Platforms is how your charity's fundraising pages are built and run: the campaign pages a donor gives through, and the crowdfunding pages a supporter raises money on.

If your website is built with N3O, these pages are already part of it. The same building blocks — the donation forms, buttons and crowdfunding elements, together called Platforms JS — can also be embedded on a site N3O did not build. Those building blocks are the platform's Elements.

The two home pages

Your fundraising pages sit under two "home" pages, one for each thing a visitor might come to do.

  • /donate is for "I want to give." It lists your campaigns and offers general-fund giving.
  • /fundraising is for "I want to raise money for you." It introduces crowdfunding and lists the campaigns currently open for it.

The same cause can appear on both sides. A donor gives to the clean-water appeal at /donate/clean-water; a supporter raises money for the very same appeal at /fundraising/clean-water. Everything beneath each home is generated for you from what you enter once.

/donateCampaign/donate/clean-waterOffering/donate/clean-water/build-a-well/fundraisingCrowdfunding campaign/fundraising/clean-waterCrowdfunder/fundraising/clean-water/…same campaign“I want to give”“I want to raise money”
DiagramThe two branches. Campaigns and their offerings live under /donate, for donors; the crowdfunding version of a campaign and its individual crowdfunders live under /fundraising.

The words we use

These terms mean specific things in Platforms:

  • Campaign — a fundraising appeal, such as an emergency response or an annual collection.
  • Offering — one specific way to give within a campaign (build a well, a food parcel, a month of water). A campaign has many offerings; each offering belongs to one campaign.
  • Campaign page and offering page — the donor-facing pages under /donate, each at its own web address.
  • Crowdfunding campaign — the crowdfunding version of a campaign, under /fundraising, where supporters are recruited to raise money.
  • Crowdfunder — one supporter's own fundraising page beneath a crowdfunding campaign.
note

Engage uses a few of these words for unrelated things — an analytics "campaign", a call-centre "campaign", an allocation "fundraiser". Those are not the Platforms pages described here.

Where to go next

  • Campaigns and offerings — what a campaign and an offering are, and the pages each produces.
  • Elements — the donation form, buttons and other widgets you can place on your pages, or anywhere on your site.
  • Crowdfunding — the `/fundraising` side, and how it differs from `/donate`.